The Chainsmokers continue to be the success story of the decade. The New York DJ duet first crested the ridge of success in 2014. Their catchy single “#Selfie” became a open-ended subscription to the mainstream. The duo of EDM artists Alex Pall and Andrew Taggart have not left the charts since 2014, and have generated quite the fan pool. Their studio album, Memories… Do Not Open, has also never left the top charts. It is currently tied for third-longest non-repeated No. 1 for Billboard’s Dance/Techno list. The duet has released four successful singles for 2018, and their last “Side Effect” just won the sound waves. It has been quite an experience, one that both DJ’s have yet to get used to. In their four-year fame the duo has bridged out as artists, found different voices for their style, and set themselves apart by breaking boundaries. The first one shattered back in 2016, at the hands of hit single “Closer“.
“Our music reflects what we experience,” Taggart stated in a recent interview with Billboard. He and Pall commented on the disco stylings of Side Effects and the dark tone of their earlier work. Their debut album of 2018, “Sick Boy”, had a much darker tone that Taggart blames on the winter. The single focused on the perils of social media, and its effect on millennials. The evolution of the duo has allowed them to become very self-aware. This awareness has led to them pumping songs with social commentary. The commentary is poignant, but done in a fun way that pokes at the hilarity of such norms. According to Pall it is every beneficial for songwriting. “There’s so many interesting things to write about,” Pall stated. “The internet is dominating people’s lives.” Such commentary has been popular for the Chainsmokers, granting their catchy tunes relevancy. Although the songs focus on an aspect like social media or the internet, it connects the trend to the Chainsmokers’ personal experience. This allows them to better connect with their audience, and establish themselves as part of the circus and not just audience.